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Mobile DRAM revenue surged due to peak season demand and soaring contract prices, intensified by supplier bidding wars. While smartphone production saw a slight short-term upward revision, rising memory costs are eroding low-end brand profitability, threatening future output. The accelerated shift to high-end specifications continues to drive prices upward amid supply tightness.
This report will show surveys of the mainstream smartphone panel sizes' quote prices, which will be categorized by including different resolutions, specifications, modules or product formations such as cell or glass. Prices will be also presented by their high-, low- and average-price levels for customers' references. Besides, smartphone panel price forecast is newly added, it could keep clients updated on smartphone panel price trend in the year to come.
As the mid-to-long term development remains an uncertain perspective of the market intelligence analysis, the Trendforce research team focuses on the five major applications, TV, monitor, NB, tablet, and smartphone, and projects the demand trend for the next five years while taking into account macroeconomics and technology upgrades. In addition, the penetration rate forecast of key product spec is also included as a reference for long-term operation.
Soaring memory prices increase system costs and retail prices, hurting the consumer market. TrendForce thus lowered 2026 shipment forecasts for smartphones, notebooks, and game consoles. Game console makers may abandon price cuts due to costs, shifting to high-price, profit-preserving strategies.
In 3Q25, the smartphone industry benefited from the traditional peak season and the launch of new device models. Smartphone production registered both QoQ and YoY growth. However, moving into 4Q25, the sharp increase in memory costs is expected to significantly impact the profitability of low-end smartphone brands, potentially causing these brands to make downward revisions in their quarterly production volumes. Additionally, the trend of increasing differentiation between the high-end and low-end segments continues. Therefore, the successful implementation of AI features and effective cost control measures will be critical for competitive advantage.
Global smartphone shipments in 2025 are expected to see only slight year-on-year growth, with the Chinese market accounting for nearly one quarter of the world’s total. This market also exhibits a high level of brand concentration, with the top five brands collectively capturing over 80% market share. Looking ahead to next year, the Chinese market may face a decline as the effects of subsidies diminish or are eliminated.
Mobile DRAM and Mobile NAND Flash latest market supply/demand update.
Revenue of mobile DRAM was driven by the increase of contract prices in 3Q25, and accomplished a QoQ growth of nearly 30% in market value. Revenue is looking to continue ascending in 4Q25 after another significant hike of contract prices. With that said, suppliers may shift their resources to product lines of higher profitability or better strategic positions under constraints of capacity, which would further tighten the supply of mobile DRAM and subside the scale of delivery, thus generating negative interferences to the market value of mobile DRAM.
TrendForce offers you a complete analysis on DRAM industry supply/demand sufficiency, cost analysis and price forecast.
TrendForce offers you a complete analysis on NAND Flash industry supply/demand sufficiency, cost analysis and price forecast.
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