The share of In-Cell and On-Cell touch display solutions within the smartphone application is rising fast, according to WitsView, a division of TrendForce. With Japanese panel makers as the leading adopter, the combined share of In-Cell and On-Cell solutions in the smartphone market is expected to hit 40.6% this year and will likely reach 47.8% in 2016, as these technologies will subsequently gain support from other panel makers from South Korea, Taiwan and China.