The sharp upswing in prices of mobile DRAM products is expected to hold back the growth of average per device memory content for smartphones this year, says the market intelligence firm TrendForce. Furthermore, TrendForce has lowered the estimated average memory content of smartphones for 2017, from 3.7GB to 3.2GB. The revised average memory content figure represents an increase of 33.4% compared with the 2016 figure.