2Q26 smartphone memory price negotiations have once again resulted in substantial price hikes. Multiple consecutive quarters of steep increases have left brands unable to absorb the costs, weighing on end-device production. As a result, 3Q26 is expected to see a muted peak season. On the spot market, elevated costs, buyer hesitation, and price expectation gaps have led to a sharp decline in transaction volumes. Brands have also slowed their procurement strategies to maintain cash flow stability.

Key Highlights

• 2Q26 smartphone memory contract prices surged once again, with LPDRAM exhibiting strong undertones of catch-up pricing.
• After multiple consecutive quarters of contract price hikes, brands' cost absorption capacity has been exhausted, and 3Q26 smartphone production is expected to be impacted.
• Spot market transaction volumes have contracted sharply due to elevated costs and buyer hesitation, with only sporadic essential demand remaining.
• Amid cash flow constraints, smartphone brands have slowed their procurement strategies.
• Driven by profitability considerations, suppliers will continue to reallocate memory supply away from consumer products.

Table of Contents

1. Key Point
2. Update on Memory Contract Market
   • ASP Projections for DRAM
   • ASP Projections for NAND Flash
3. Updates on Memory Spot Market
   • Configurations of Memory Specifications for Smartphones
4. Updates on Memory Inventory

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